In partnership with

Entrepreneurs don’t run out of time, we run out of leverage. Days disappear to tidy inboxes, stray calendar invites, and the drip of notifications that feel urgent but don’t compound. Starve the small cuts and spend your best hours on the few moves that bend the curve.

High‑leverage work bends the curve with the same or less effort. It is asymmetric. One well‑placed decision, relationship, or narrative can unlock more progress than months of working ‘in the business’.

For most small businesses, you need to start your day by asking, “how do I make more revenue today?”

Honestly, it’s probably the biggest issue with small business. We forget that we need to grow our companies every single day, or succumb to getting trapped ‘working in our business’.

Here’s an example of low vs high leverage work:

  • Low‑leverage: you spend your entire afternoon until 5 pm getting to an empty inbox. Oh look, that reward is gone by 5:10 PM.

  • High‑leverage: you sign a partnership that will result in 100+ client referrals per year without you spending a dollar on marketing.

A single partnership can 10x our company, but only consume only 5% of your time that year. The friction isn’t the work itself, it’s our appetite for low‑friction dopamine. Knocking off stuff from our ‘to-do list’ feels really good, working on a long-term partnership that may not show immediate gratification - it’s hard work and pretty boring.

Could you image if Elon was trying to run Tesla, SpaceX, Neuralink, and X but was sweaty over their monthly bookkeeping practices? I promise you he’s more busy than you, yet he manages to continue to grow all these companies to new heights. This is done by focusing on the highest leverage tasks every day.

Try this next week:

  1. Write your two highest-leverage outcomes for the week on paper and tape it to your desk.

  2. Each morning, ask yourself: "What is the single biggest thing I want to accomplish today?" Ignore everything else until it's done.

  3. Block three 90-minute deep-work windows. Close your door, put your phone on DND, whatever it takes.

  4. Pre-decide your delegation rules. Tell your key team members: "If the fix costs less than $200 (or whatever your number is), you have autonomy to decide without my approval."

These all sound easy enough, the hard part is making them a regular practice. Start small: pick just one of these tactics and commit to it for two weeks. Once it becomes automatic, layer in the next. The compound effect of a few deliberate habits will free up more time than any productivity hack ever could.

Your Partner in Delegation

You’ve done it all. Built your business, clawed your way into the green, pulled every lever you could pull. And you did it all by digging in.

But now? Your work days creep later and later. Big plans get pushed one more day. The urgent task always wins over the important one.

You’ve reached capacity. It’s not about working harder now. It’s about growing smarter.

BELAY’s Delegate to Elevate eBook shows how to break through the ceiling by letting go of the tasks holding you back. You’ll discover the mindset shift and strategies successful entrepreneurs use to free up time and focus on scaling.

It’s the tipping point: delegate to elevate — or stay stuck.

idea of the week 💡

  • Problem: Remote teams suffer through generic team-building activities that feel forced and kill morale instead of building it.

  • Idea: an AI platform that analyzes team personalities, work styles, and preferences to generate personalized activities. Instead of another trust fall, your dev team gets coding challenges while marketing gets creative brainstorms. The platform learns from every interaction, getting smarter about what works for different team dynamics.

  • How it makes money: $15-25/user/month subscription plus referral fees from activity providers. At 10,000 users paying $20/month, that's $2.4M ARR before referral revenue.

  • Why it might fail: Requires accurate personality analysis and enough activity variety to stay fresh. Solve with robust AI training data and partnerships with diverse activity providers.

friday fitness

Try these workouts out this weekend.

at‑home

Complete 5 rounds:

  • 15 push‑ups

  • 20 walking lunges

  • 30‑second hollow hold

  • 30 mountain climbers each side

gym

5 sets:

  • Front squat 6 reps

  • Bench press 6 reps

  • Romanian deadlift 8 reps

  • Ring rows 10 reps

Rest 90 seconds between sets. Add small plates next week.

outdoor

For time:

  • Run 400m

  • 40 burpees

  • 80 step‑ups (bench)

  • Run 400m

tweet of the week

Amazing framework for creating content (open tweet to see how to use them; too long to screenshot)

my plugs

every second counts.

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